Monday, August 11, 2014

Twitter Following Facebook Into The Market For App Install, Launching Over A Dozen New Ad Types.

Twitter Following Facebook Into The Market For App Install, Launching Over A Dozen New Ad Types. The Twitter feed is about to become more cluttered.
In addition to its familiar promoted tweets, trends and accounts, the company is exhibiting up to 15 new ad formats to media buyers, poised to roll out in coming months. The Wall Street Journal reports that ad executives were briefed on some of these formats this past week by Twitter’s top executives, including CEO John Costolo.

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